Why 36 pages?

The answer is quite simple: most kid’s books have 36 pages devoted to text and illustrations. This number is because the printing process requires that books be printed in multiples of 8 pages called signatures. So, five signatures makes 40 pages—36 of which are available for the story.

Some of my favorite designers and illustrators put their talent to work on the pages of picture books and a select few books simply rise to a different level. On this site, I’m going to feature those books, talk to their creators, give you my review, and share the inspiration. Though they’re called children’s books—these books are for the kid in all of us.

—Craig Frazier

About Craig Frazier

Craig Frazier is an illustrator who has enjoyed a distinguished career as a graphic designer since 1978. In 1996, he shifted his emphasis from graphic design to illustration.

As a designer, Craig has received numerous awards and has been recognized internationally for his work. His design is in the permanent collection of the San Francisco Museum of Modern Art.

Craig’s experience as a designer and communicator has contributed to his simple and conceptual style of illustration. Today, he is commissioned by national and international design firms, advertising agencies, and publications to create corporate and editorial illustrations. He is a frequent contributor to the NY Times Op/Ed page as well as Time Magazine, Fortune, Forbes, Business Week, Harvard Business Review, Kiplingers, 24cashtoday.com, The Boston Globe, Readers Digest, Newsweek, Wall Street Journal, LA Times, and Atlantic Monthly.

Craig has designed several stamps for the US Postal Service including the 2006 Love Stamp. His most current commemorative stamp ‘Scouting’ releases in July 2010.

Craig has published a 176-page monograph titled The Illustrated Voice, (Graphis Press June 2003.) He has published several children’s book including the Stanley series (Chronicle Books), Trucks Roll (Simon & Schuster), Hank Finds Inspiration (Roaring Brook), Lots of Dots (Chronicle Books), and Bee & Bird (Roaring Brook) to be released Spring 2011.

He is frequently published in the Communication Arts, American Illustration and the Society of Illustrators annuals. His illustration is featured on the cover of The Society of Illustrators Annual 41.

Craig is married and has two children. He lives and works in Mill Valley, California.

craigfrazier.com